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Selling The Value Of The Web To Small-Town Clients

Selling your services as a freelancer or a small shop is tough enough as it is. Selling to a small-town business that might not even see the need for a website adds an extra level of difficulty in turning a profit. I’ve provided web design services to small-town businesses for the past few years, having had many happy outcomes, but also a lot of negative experiences from which I’ve learned hard lessons. One ...

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You May Be Losing Users If Responsive Web Design Is Your Only Mobile Strategy

You resize the browser and a smile creeps over your face. You’re happy: You think you are now mobile-friendly, that you have achieved your goals for the website. Let me be a bit forward before getting into the discussion: You are losing users and probably money if responsive web design is your entire goal and your only solution for mobile. The good news is that you can do it right. In this article, we’ll co ...

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SEO.com Online Content Collective, July 21, 2014

SEO.com Online Content Collective, July 21, 2014 is a post by SEO expert Megan Fludd . For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog . In the SEO industry, we all are here primarily to drive traffic to our clients’ websites. Like us here at SEO.com, you may also be offering a comprehensive marketing experience, maximizing the overall benefits of SEO for you ...

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SEO.com Online Content Collective, July 14, 2014 – SEO

SEO.com Online Content Collective, July 14, 2014 – SEO is a post by SEO expert Andy Eliason . For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog . There have been a lot of things happening in the last week on the SEO front. Between Google making some fairly significant changes to how they display authorship snippets in its results pages and some interesting stud ...

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A Roadmap To Becoming An A/B Testing Expert

A/B testing, also known as split testing, is the method of pitting two versions of a landing page against each other in a battle of conversion. You test to see which version does a better job of leading visitors to one of your goals, like signing up or subscribing to a newsletter. You can test two entirely different designs for a landing page or you can test small tweaks, like changes to a few words in your ...

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If You Are Measuring Your Success by Keyword Rankings, You’re Doing it Wrong! Pt. 1

If You Are Measuring Your Success by Keyword Rankings, You’re Doing it Wrong! Pt. 1 is a post by SEO expert Tyson Hymas . For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog . Let’s go back…back to a more simple time. Back to when keyword data was provided in Google Analytics. Back to when we could optimize a page by stuffing the crap out of it with keywords. Bac ...

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The Best 20 WordPress Theme Creators from 2014

Nothing catches the eye better than a functional and great looking website. But how do you get one of those? It’s actually pretty easy. First you get WordPress. Second, there are lots of WordPress themes out there you can choose from. Some have very nice, polished designs, some are really easy to use, some are responsive and run smoothly on any device and others are all of the above combined. All there’s le ...

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Case Study: PixelMogul, A Simulation Game For iOS

Are you a web designer or developer who dreams about creating a mobile game and bringing it to the app store? We have good news: Your road to the app store might be shorter than you think! And if you can recall your experience with ActionScript and the Flash platform from days of old, then you’ll even have a shortcut. Building a native app with Flash might sound weird at first. In this article, we will shar ...

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